I came to know Steven Bartlett through his YouTube channel “Diary of a CEO”.
He did an interview with Ali Abdaal, a Cambridge doctor and productivity creator who has become one of my favorite creators on YouTube.
The Ali Abdaal interview led me into Steven Bartlett’s channel, and I’m glad to have discovered his awesome content. He himself is a very successful entrepreneur, and his candid and honest interviews with successful CEOs have been very enlightening. In wanting to know more about his own story, my googling led me to this article about him.
It’s a short article that ends with his 3 lessons for ‘making it’:
- Believe in yourself.
- Learn how to sell.
- Master your craft.
Everyone, myself included, knows these things already. Yet these simple points struck home because they’re all things that I need to work on.
Belief in yourself and self-confidence. He talks about not undervaluing yourself and understanding your worth. This encapsulates knowing yourself and your strengths properly. In the frenetic mess of daily tasks and phone calls and meetings, I lose sight of what really moves the needle in terms of Me, Inc. I busy myself with a laundry list of tasks that need to be performed to keep the company chugging along, but I am fooling myself when I think I’m advancing my career because of the time I put in. Of course, you need to put in the time, but it’s about where you put in the time. And if where I’m putting in the time is just keeping the company going, but not creating outstanding value that feeds into building Me, Inc., then that’s time ill spent. Know what value I possess, and have the confidence to cut out those things that detract and take away time from building Me, Inc.
Learn how to sell. “Grueling” is the word that comes to mind. That’s what sales is. And I admit I still have a long ways to go. The article just reminded me that sales is something I need to consciously spend time working on. Just because I work “in sales” or because I work in a position that involves “doing sales” doesn’t automatically make me a salesperson. It’s a skill that requires constant polishing and updating, and Bartlett’s article was a gentle wake-up call in that regard.
Master your craft. So cliche and obvious, but so true. It’s basic truths that are the most important. Everything builds on the basics. Who doesn’t know that they’re supposed to master their craft? I like that he says to think of yourself as a craftsman, not a carpenter. A carpenter gets the job done, and it’s done. A craftsman, on the other hand, is never done. He/she is constantly looking to get a little better, striving to push his boundaries just a tiny bit farther than before. That’s the mindset to have.